Styling and production
EMC Fall Winter 2020 is a hymn to the desire of renaissance and change. A feeling that starts in autumn and that lives with us during winter, changing shades and colors just like in the most beautiful foliage.
The FW20 is a flashy and flamboyant collection but also elegant and refined. For girls, a color palette with warm tones and snuggly prints, with bows, hearts and stars. For boys, inspiration comes from the city with neutral shades and playful style prints, with an urban look given by denim, sweatshirt and t-shirt.
The essence of the FW20 collection is caught in an atmosphere suspended in the air, where there is no real protagonist, but in which any boy and girl can dream of being part of it. The mountain, the snow and the clouds are elements that evoke a fairytale imaginary that emanate lightness and softness, like the suspended movements of the mannequins, made of leaps and gestures crystallized over time.